Support for student initiatives to kickstart marketing careers
Funding your future
Support for student initiatives to kickstart marketing careers
The transition from classroom to career is one of the most challenging phases for any marketing student. That's why CMA NXT with the support of our Founding Lead Sponsor, RBC, has created the CMA NXT Fund. The NXT Fund is a groundbreaking initiative designed to support your professional development while you're building the foundation for your marketing career.
Whether your organization develops strategic thinking through national case competitions, creates valuable networking opportunities that connect students with industry professionals, or run initiatives that build the next generation of marketing leaders, there's real potential for your group to receive up to $2,500 in funding per approved submission.
This isn't just financial support – it's an investment in your professional future.
The CMA NXT Fund recognizes that the most valuable marketing experience often happens outside the classroom, through hands-on involvement in clubs, competitions, and campus initiatives that build the real-world skills employers are looking for.
The CMA NXT Fund supports these types of career-building opportunities:
Step 1: Your student marketing club, association, or event must be affiliated with a Canadian post-secondary institution.
Step 2: A designated student representative from your organization creates a free CMA NXT account and completes the application process with your fund request of up to $2,500.
Step 3: Applications open September 8th, 2025, giving you time now to plan, prepare your submission and ensure your CMA NXT account is ready.
Step 4: The first wave of funding will be distributed to approved organizations in October 2025, followed by two additional funding rounds throughout the 2025/2026 academic year.
Applications officially open September 8th, 2025!
Motivated students are already preparing to submit – are you?
Creating your free CMA NXT account now means you'll be ready to submit your application the moment the window opens, giving your organization the best chance at securing funding.
Your CMA NXT account also provides immediate access to:
In today's competitive job market, employers aren't just looking for good grades – they want to see evidence of practical marketing skills, leadership experience, and the ability to work collaboratively on real business challenges. The activities you participate in during your post-secondary years become the foundation stories you'll tell in job interviews and the portfolio pieces that set you apart from other candidates.
The partnership making it possible
This initiative represents a powerful collaboration between CMA NXT and RBC, two organizations committed to developing Canada's next generation of marketing professionals. RBC's support ensures that promising student organizations across the country have access to the resources they need to create meaningful career development opportunities.Together, we're building a community where marketing students don't just learn about the profession – they actively participate in shaping their own career readiness through practical, hands-on experience.