Today's blog isn't a blog at all! Instead, here's 187 seconds of inside information on influencer marketing shared by a Chartered Marketer who also happens to be serving as a judge at the 2025 CMA Awards this November. Click the image above to learn a little about influencer marketing on the latest episode of The NXT Voice. That's what's NXT.
You start scrolling through LinkedIn, Glassdoor and Indeed. That's when it hits you: does this path actually lead where you want to go? Are you even on the right path at all? Suddenly, you're asking questions you thought you'd already answered.
"I love that marketing doesn't force me to pick a lane. I get to be the analytical one who figures out the strategy, but I also get to be the creative one who brings it to life. It's that constant back-and-forth between the two that makes the work actually feel like me." – Sakina, CMA Intern
One piece of advice that stuck with me was to stop waiting until I felt 'fully ready' before taking opportunities. A lot of growth comes from putting yourself in environments that challenge you, even if you're still learning. I've learned that experience builds confidence.
