"The reality is that what matters most is your ability to use those tools or concepts or frameworks to make actual decisions." - Steven Lorini
Interim Executive Director Alex Montchovsky discusses the importance of building brand equity and why you need to know and understand the difference.
Marketing evolves fast, so your competitive advantage is not your current skill set, but your ability to continuously learn, adapt, and evolve.
From Old Spice's "I'm a man on a horse" to Connor starring in the Georgetown Hospital Foundation video known as "Lottery girl," Connor discusses how unhinged ideas could become a major success for your brand.
Chasing trends might give you short-term spikes, but it’s your relationships—the way you show up for your audience—that sustains growth long-term.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is 'Equity, Diversity, and Inclusion in Marketing with Maheen Ahmed, CM, Specialist, Marketing and Communications at CBV Institute.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is 'Generative AI for Marketers' featuring Hussein Moussa, CM, Marketing Manager of Cosmaroma Inc.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is Life Lessons for Financial Success featuring Elizabeth Naumovski, CM, Vice President of Marketing at Caldwell Securities LTD., Host/Producer of Empowered.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is Purposeful Networking featuring Letty Wong, CM, Freelancer, Digital Marketing Consultant.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is Trust and Truth in Influencer Marketing featuring Kevin Floether, CM, Director of Marketing and Communications at Chartered Business Valuators Institute.
