My Accomplishments
I started my own web design business at 16 years old. And I'm proud that since then, I have continuously grown, developed my skills, and given back to the business community at Ryerson with the things I've learned over the years.
Why Marketing?
I had originally wanted to pursue a career in marketing because I knew creativity was one of my strongest suits. But I also wanted to be people-facing. I thought marketing perfectly allows for a creative business career.
The Dream Job
Product Designer. It ties in all the things I couldn't decide between being when I'm older. Whereas I originally considered studying psychology, wanted (and successfully did) become a graphic designer, and knew I had business acumen, Product Design ties it all together.
Wherever I do it, I want to ensure that I can still feel self-fulfilled, in an environment where I feel I am leading myself, instead of being managed, and that is constantly changing, allowing for personal growth.
My Impact
I want to come up with unique creative solutions to every problem. And I want to do it in a way that puts consumers first. This means breaking the stigma of that marketing is shady. It means ensuring that there will be no more "false" advertising.
The Challenge Getting Into The Industry
The system of applying for an internship is broken. Cliché, but it really is about "who you know" less "what you know." When you dedicate so much of your time to customizing a cover letter, resume, even portfolio, to each application's needs, its discouraging when you never hear anything back.
It truly is a humbling process.
Picture this: It's early November, leaves crunch under your feet as you walk up the front steps to the annual CMA Award Show & Gala at the Westin Harbour Castle in downtown Toronto. When you look around, it's clear that everyone, like you, is dressed to impress. There are over 860 people here tonight, including Canadian marketers, advertisers, sponsors, and CMA staff.
The NXT Voice is your one-stop shop for tips, tricks and inside information about all things marketing, where Chartered Marketers share what they've learned with you. Today's topic is 'Generative AI for Marketers' featuring Hussein Moussa, CM, Marketing Manager of Cosmaroma Inc.
For me, marketing is first and foremost the business of people. It's about uncovering human truths, the needs people express, and the ones they don't. When people give you their trust, sharing their hopes or fears, our job as marketers is to listen and give something meaningful back. - Arielle Uwonkunda, Marketing Manager at Molson Coors
