My Accomplishments
I started my own web design business at 16 years old. And I'm proud that since then, I have continuously grown, developed my skills, and given back to the business community at Ryerson with the things I've learned over the years.
Why Marketing?
I had originally wanted to pursue a career in marketing because I knew creativity was one of my strongest suits. But I also wanted to be people-facing. I thought marketing perfectly allows for a creative business career.
The Dream Job
Product Designer. It ties in all the things I couldn't decide between being when I'm older. Whereas I originally considered studying psychology, wanted (and successfully did) become a graphic designer, and knew I had business acumen, Product Design ties it all together.
Wherever I do it, I want to ensure that I can still feel self-fulfilled, in an environment where I feel I am leading myself, instead of being managed, and that is constantly changing, allowing for personal growth.
My Impact
I want to come up with unique creative solutions to every problem. And I want to do it in a way that puts consumers first. This means breaking the stigma of that marketing is shady. It means ensuring that there will be no more "false" advertising.
The Challenge Getting Into The Industry
The system of applying for an internship is broken. Cliché, but it really is about "who you know" less "what you know." When you dedicate so much of your time to customizing a cover letter, resume, even portfolio, to each application's needs, its discouraging when you never hear anything back.
It truly is a humbling process.
Marketing evolves fast, so your competitive advantage is not your current skill set, but your ability to continuously learn, adapt, and evolve.
Your professor just mentioned the two words that could change your career trajectory: marketing internship. While some classmates were frantically taking notes, you're wondering if this is just another checkbox on your path to graduation. Spoiler alert: it's not. What started as just another class discussion could become the strategic move that launches your marketing career.
Can you really see yourself doing this as a career? Are you even going to be good at it? As you double and triple check your assignment due in an hour, you start to wonder - is this marketing education that you're pursuing – what you want or is it something you think you want? You're taking stock of how things are going in school but more importantly how you feel about it. Suddenly, questions like. 'Is this really where I want to be?' start floating around in your head. You're not sure if something's driving you, but at times it feels like you have more questions than answers.
